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Wilderness Chic

Williamson Street Store

June 12 @ 10:00 am

Wilderness Chic: High-End Outdoor Gear Without the High-End Price

Happy trails ahead! Hitting the Ice Age Trail this summer? Plan to paddle around Lake Mendota and Monona? Thinking about biking the Capital City Trail or camping at Governor Dodge State Park? No matter your adventure, the Wilderness Chic Event at St. Vinny’s Willy Street has the gear you need to explore South-Central Wisconsin this summer without breaking the bank. Our Wilderness Chic event brings you top-tier outdoor brands at unbeatable thrift prices, so you can spend less on your gear and more time doing what you love.

Beginning Thursday, June 12th at 10 am at St. Vinny’s Willy Street, you’ll find an exceptional selection of high-end outdoor and athletic gear for all ages and sizes. Look for gently used and like-new items from trusted names like Patagonia, The North Face, Lululemon, Arc’teryx, Merrell, Sorel and more. Whether you’re kayaking the Yahara River, catching sunrise at Picnic Point, or backpacking through Devil’s Lake, you can do it in comfort, style, and savings.

Here are the high-end outdoor brands you may see:

  • Patagonia
  • The North Face
  • Arc’teryx
  • Athleta
  • Lululemon
  • Under Armour
  • Osprey
  • Sorel
  • Merrell
  • Keen
  • Timberland
  • Kuhl
  • Mountain Hardwear
  • REI Co-op
  • Columbia
  • PrAna
  • Smartwool

And, here’s some of the gear and apparel you might find:

  • Hiking boots and trail shoes
  • Jackets and raincoats
  • Base layers and performance tees
  • Quick-dry shorts and pants
  • Sports bras and leggings
  • Outdoor dresses and skirts
  • Button-downs and fleece pullovers
  • Workout tops and tanks
  • Backpacks and daypacks
  • Bike bags
  • Hats, beanies, and headbands
  • Wool socks and compression socks
  • Reusable water bottles
  • Trekking poles and headlamps
  • Yoga mats and small weights
  • Sunglasses and hats

Start Time:

June 12 @ 10:00 am

Williamson Street Store
1309 Williamson Street
Madison, WI 53703

Phone:

(608) 278-2920 x199